Who we are

Typeform is a refreshingly different form builder. We help over 150,000 businesses collect the data they need with forms, surveys, and quizzes that people enjoy. Designed to look striking and feel effortless to fill out, Typeform drives 500 million responses every year—and integrates with essential tools like Slack, Zapier, and Hubspot.

About the Team

We’re looking for a Senior Product Manager to lead the transformation of Typeform’s reporting and analytics experience.

About the Role

This role sits at the center of Typeform’s strategy to turn data into a true market differentiator, driving long-term revenue growth and customer satisfaction. You’ll own the strategy and execution of AI-first analytics capabilities that deliver clear, actionable insights—helping Typeform move beyond feature-parity competitors with a smarter, faster reporting experience.

Things you’ll do

Lead the delivery of a best-in-class reporting suite, including a redesigned summary page, filtering, advanced visualisations, and AI-driven insights
Define and ship the MVP for our next-gen Narrative Intelligence and “AI Copilot for Insights” experience
Partner with Data Science to land foundational Copilot capabilities that scale to millions of responses
Set and drive a focused roadmap that combines quick wins with long-term innovation
Consolidate onboarding learnings, customer insights, and market context to guide product decisions
Improve key metrics like usage rates, satisfaction scores, and activation across reporting features
Build strong internal alignment and communicate product value clearly to Sales, CS, and GTM teams
Ensure commercial success by helping Sales and CS articulate differentiated analytics value to customers

What you will bring to the table

Strong strategic thinking with the ability to balance long-term vision with near-term results
High ownership mindset with a proactive approach to removing blockers and driving progress
Proven ability to collaborate cross-functionally with Sales, CS, Data Science, Legal, and Engineering
Confident communicator with commercial fluency and presence when interacting with leadership and enterprise customers
Customer-focused mindset with a passion for solving real-world data and reporting challenges
Deep product knowledge in analytics, data visualisation, and reporting (especially for SaaS or B2B)
Familiarity with AI/LLM-enabled product development and user-facing intelligence features
Experience working with large-scale data infrastructure (e.g., Clickhouse, columnar databases)
High data literacy and the ability to influence roadmap through evidence and insight
Experience managing complex, multi-threaded product work-streams

Extra awesome

A strong track record building or buying advanced reporting and analytics tools
Experience in survey tooling or working with flexible, unstructured response data
Hands-on experience delivering modern AI-powered product features

*Typeform drives hundreds of millions of interactions each year, enabling conversational, human-centered experiences across the globe. We move as one team, empowering our collective efforts by valuing each individual’s unique perspective. This fosters strong bonds grounded in respect, transparency, and trust. We champion our diverse customer base by anticipating their needs and addressing their challenges with priority. Committed to excellence, we hold high expectations for ourselves and each other, continuously striving to deliver exceptional results.

We are proud to be an equal-opportunity employer. We celebrate diversity and stand firmly against discrimination and harassment of any kind—whether based on race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, or veteran status. Everyone is welcome here.